Jeannie Choe, CLEC

917.825.6031 | | Berkeley, CA

Jeannie Choe, CLEC

Lactation Counselor & Educator, IBCLC Intern, Student Midwife

"Life" by Catie Atkinson

"Life" by Catie Atkinson

- Lactation Services -

I strive to provide warm, thorough, and evidence-based counseling and education in the comfort of your home. My goal is to make our time together focused and efficient so that you may breastfeed with confidence and ease.

*In-home visits are limited to SF, East Bay, and Marin.


Being prepared for breastfeeding before you have your baby is a wonderful gift to yourself and your family. Breastfeeding is a natural act that requires intentional education, practice, and support. My prenatal breastfeeding consult is designed to give you the most personalized breastfeeding education possible in a conversational, fun, low-pressure setting. 

You will learn about:

  • milk production
  • how to know baby is getting enough
  • latch, positioning, and biological nurturing
  • common concerns and complications
  • pumping and returning to work
  • ...and some of the fascinating science behind it all.

I use visual aids and videos to support your learning and provide resources for you to take home. To schedule a prenatal breastfeeding consult,  email me with your contact information and preferred days and times. Group class inquiries are welcome (3 families per class maximum).

  • Ask Me Anything Prenatal Consult: 1.5-hour in-home consult, $120

Lactation Counseling

Common reasons for visits or phone consults include latch issues, sore nipples, breast pain, supply issues, supplementation/feeding plans, and pumping. Please email me with your contact information, age of your baby, and reason for consult. I offer a complimentary phone triage if your case is highly complicated, in which case I may refer you to an advanced practice IBCLC. 

  • In-home visits: $120 initial visit, $60 follow up visits

  • Phone consults: $25 per half-hour


Once upon a time (2003), I  earned a degree in Industrial Design from Pratt Institute in Brooklyn, NY. I spent nearly a decade in the design industry making and writing and making some more. In the fall of 2011, my first daughter was born at home. I was blown away by our midwives' capacity for compassionate, high-quality midwifery and lactation care. It became rapidly clear that I, too, wanted to provide that care--a respectful, peaceful kind of care that honors the transformative life-changing events of pregnancy, birth, and parenting.  I began working with families as a birth and postpartum doula and received my Lactation Educator Counselor credential (CLEC) through UC San Diego in 2012. My second daughter was born at home in 2013, again with outstanding midwifery care. I enrolled in the National College of Midwifery's CPM program in 2015 and UC San Diego's Lactation Consultant program in 2016.


I hold a CLEC (Certified Lactation Educator Counselor) credential from UC San Diego. I am currently enrolled in the Lactation Consultant program at UC San Diego and am completing clinical hours as an intern at Kaiser Walnut Creek under the supervision of Julie Chandler, RN, IBCLC, and Rina Dodgion, RN, IBCLC. I have provided breastfeeding education and counseling to hundreds of Bay Area families. I am a student midwife enrolled at the National College of Midwifery, providing midwifery care under the clinical supervision of  Cynthia Banks, RN, MSN, CNM and Kara Engelbrecht, LM, CPM. My two amazing daughters are now 3 and 5. They are my favorite people, my greatest teachers, and my best advocates. And they still drive me completely insane.


I will complete UC San Diego's Lactation Consultant program in May 2017, sit for the IBLCE board exam in October 2017, and become an International Board Certified Lactation Consultant by the end of 2017. I plan to be a practicing Certified Professional Midwife and CA state Licensed Midwife by the end of 2018. 

Fear keeps us focused on the past or worried about the future. If we can acknowledge our fear, we can realize that right now we are okay. Right now, today, we are still alive, and our bodies are working marvelously. Our eyes can still see the beautiful sky. Our ears can still hear the voices of our loved ones. -Thich Nhat Hanh

Jeannie Choe | 917.825.6031 | | Berkeley, CA